Archive for the ‘Uncategorized’ Category

KameraOne and Viously elevate video content play and monetization

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KameraOne, the leading short clips media company serving global audiences, and Viously, the cutting-edge AdTech and monetization leader, have joined forces to provide a unique solution for publishers and platforms of all sizes.

This collaboration brings together the best content, distribution, technology, and monetization, offering an unparalleled comprehensive value proposition in the market to engage, retain, and monetize audiences across the globe.

We are excited to empower KameraOne content and global distribution network with our technology and monetization to provide the market with the best solution to drive revenue growth,” commented Loic Dussart, co-founder at Viously.

Our partnership with Viously allows us to provide our clients with a complete monetization solution, complementing our video content offering and global syndication,” says Gareth Mugford, Director of Sales at KameraOne. 

The partnership between KameraOne and Viously combines the best offerings in its respective categories into a full solution to monetize audiences using video content.

  • Leading short clips products: KameraOne’s extensive short clips programming spans a wide range of topics and genres, captivating audiences around the world.
  • Global distribution: KameraOne reaches over 1 billion consumers across the globe daily with its videos across a network of publishers and content partners, in 10+ languages.
  • Cutting-edge AdTech: Viously’s video player technology delivers an exceptional viewing experience across all devices, ensuring seamless playback and optimal engagement.
  • Maximized monetization: Viously’s advanced monetization platform leverages audience data and insights to optimize revenue generation.

KameraOne | Empowering Modern Storytellers.

We are a video content engine empowering top media, publishers, platforms, and apps of all sizes with fresh stories every day. We offer unique video formats syndicated around the globe, a rich video content platform for editorial teams, and direct monetization of traffic generated by our videos. Our videos reaches 1 billion consumers in 25+ countries, generating 250M+ views every month and bringing engagement and revenue to our partners.

Viously

Video is a powerful tool for engaging audiences, building brand awareness, and driving revenue. Yet, publishers frequently opt to outsource their video strategy to numerous intermediaries. This is where Viously comes in. To empower publishers to take back control of their video strategy. Viously elevates your video strategy to the next level. 

Viously is part of Sparteo, the one-stop shop for publishers looking to regain control over their websites, audiences, data, and inventory monetisation. Sparteo has developed a dedicated technological suite for publishers, consisting of four solutions: Actirise (Display), FastCMP (CMP), Viously (video), and Voxeus (audio). Our solutions are utilised by major media groups such as Figaro and M6 Digital, as well as pure players like Futura and Groupe Marmeladz.

Sparteo’s team of 100 employees operates across four offices (Lille, Paris, Berlin, and London). The company was co-founded by Denis Marchant, Pierre Orlac’h, Thomas Pruvot, and Benjamin Tolman in 2017.

KameraOne x MAD//Fest London 2024

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©️ MAD//Fest

MAD//Fest is fast approaching, promising to be one of the most exciting marketing events this year. As the premier gathering for marketers, agencies, and content creators, it’s a whirlwind of inspiration, networking, and cutting-edge technology.

KameraOne x MAD//Fest

To captivate and engage your audience, invite them into a compelling story. That’s our specialty. Every day, we connect with millions of consumers across websites, platforms, and apps through a continuous stream of fresh, engaging short clips. From breaking news, weather wonders, human stories to funny and inspiring moments, we keep audiences across the globe engaged and coming back for more.

Why you should talk to us?

  • Original video formats: Our unique video formats stand out in a crowded online video landscape, delivering global content tailored to local audiences.
  • Fresh stories: Daily streams of short clips engage consumers with the latest compelling stories, keeping them hooked and coming back for more.
  • Global reach: We syndicate videos across numerous platforms, publishers, and apps, ensuring our videos reaches audiences worldwide, in multiple languages, wherever they consume media.

Come meet us at MAD//Fest

We are a video content engine empowering top media, publishers, platforms, and apps of all sizes with fresh stories every day. We offer unique video formats syndicated around the globe, a rich video content platform for editorial teams, and direct monetization of traffic generated by our videos. Our content reaches 1 billion consumers in 25+ countries, generating 250M+ views every month and bringing engagement and revenue to our partners.

Can’t Make It? Stay Connected

Even if you’re not able to attend MAD//Fest in person, you won’t miss out on the action. Follow us on LinkedIn for updates, key takeaways, and exclusive behind-the-scenes content.

See you at MAD//Fest!

New original formats to engage your audience even more: Moments! & WeatherWonders

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The world is overflowing with stories waiting to be shared, and at KameraOne, we’re passionate about bringing those stories to screens of all sizes around the globe.

We have just made our flagship Short Cuts videos, the home of bite-sized stories covering newsworthy events and human stories around the world, stronger and richer.

And we have further expanded our original formats to give audiences across the world what they desire by two new products: Moments! and WeatherWonders.

Short Cuts

Our flagship product is becoming stronger → Short Cuts are the important, engaging and moving stories, which you want to share and discuss with your friends and family. Short Cuts are available on our platform or directly syndicated to the biggest platforms across the world expanding on top of more than 50+ stories weekly.

Moments!

Moments! are short clips showing the world around us captured as it happens, be it dangerous encounters, funny moments or amazing scenes.

WeatherWonders

Unleash the raw power and breathtaking beauty of mother nature’s wonders. We transform storms, blizzards, and every weather wonder into captivating stories, delivered instantly across your platforms to engage your audience.

We bring a constant stream of 50+ new Short Cuts, Moments! and WeatherWonders clips weekly to engage audiences worldwide. KameraOne original formats are now available in more than 8 languages, including english, spanish, french, german, portuguese, swedish, japanese, greek and always expanding.

FIPP World Media Congress Takeaways: AI, Innovation & The Future of Content

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The 2024 World Media Congress in Portugal has come to a close, and what an incredible event it was! For three days, industry leaders, innovators, and storytellers from across the globe came together to share ideas, explore trends, and chart the future of media. Our KameraOne team was thrilled to be a part of it, and we’re excited to share some key takeaways on how you can elevate your content in the ever-evolving media landscape.

AI is being adopted more by publishers

The future of media is intertwined with artificial intelligence (AI). Publishers are adopting AI for various tasks, making workflows and business activities more efficient. However, it’s crucial to embrace AI responsibly, ensuring your unique content and data are always protected.

Diversification of revenue streams

Financial success of any media company hinges on having multiple income sources. The congress emphasised that diversification of revenue streams is key for sustainable and profitable media businesses. This means exploring different avenues to generate income, beyond just traditional advertising models.

Own your audience

Building a direct relationship with your audience is paramount. The congress highlighted the importance of “owning” your audience. This means collecting first-party data directly from your users, rather than relying on external platforms . By understanding your audience better, you can tailor content and advertising to their preferences, fostering stronger connections.

Innovation and experimentation

Innovation is the lifeblood of any business success. Experimenting with new content formats, advertising approaches, and leveraging all available data can unlock new revenue streams and boost your bottom line. The congress encouraged media companies to embrace a culture of experimentation to stay ahead of the curve.

The World Media Congress was a stimulating experience filled with valuable insights and connections. We’re excited to continue the conversation and play a part in your media journey. Until next time!

k! World News: Bitesize news, shareable format for digital audiences

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We have just upgraded our k! World News serving digital audiences across platforms. It provides with breaking news in bite-sized, shareable video format.

Why k! World News?

We curate the most important global events into bite-sized video clips, perfect for today’s digital audiences. Partnering with Associated Press, CBS News, PA Media and more to deliver trusted content everyday.

k! World News Highlights

  • Covering all breaking news and the most important events
  • Short, fast paced videos for a quick consumption
  • Distributed across digital platforms and available for all clients
  • Available in English, German, French language
  • Weekend updates and “news of the day” compilations.

k! World News covers:

Politics, breaking news, climate, major events, catastrophes – if it’s important, we cover it.

For publishers and media companies, k! World News is a strategic tool to engage and inform your audience, especially the younger demographic. Access bite-sized, shareable news that resonates and strengthens viewer connections.


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